Glovertown is located in the Eastern Region, around the shoreline to the north and south of the Terra Nova River in Alexander Bay in Bonavista Bay, on the Trans-Canada highway between Gander and Clarenville. Originally, the town was called Bloody Bay and was settled prior to 1834. According to the 1845 census, 12 people resided in the area. The town has since prospered and grown to approximately 2,000.