The
Marketing and Advertising by Ethnic or Cultural Focus category comprises businesses and establishments that have a primary organizational focus on one or more specific ethnic or cultural demographic(s) and are engaged in one or more of the following:
- Advertising in print, broadcast, interactive, or other media
- Branding and corporate identity design
- Creation and distribution of promotional items
- Internet marketing strategy and analysis
- Collection and analysis of market research
- Public relations activities
Excluded from this category are:
- Organizations that do not have an ethnic or cultural focus.
- Agencies and individuals which offer advertising and marketing services to a specific industry sector. These are listed according to the industry which they serve.
- Agencies and individuals which offer local services only are listed according to the geographic area which they serve