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  5. Positioning  60 Sites
Positioning is the art of creating a unique, memorable place for your company within the landscape of your competitors. It involves market research, brand strategy, business strategy, visual identity, and corporate messaging. Well-positioned companies can "own" a piece of customers' mindshare through being known for expertise within a particular industry segment. (PLEASE NOTE: This category does NOT refer to positioning within search engine listings.)
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Consulting
35 Sites
Product Placement
19 Sites
Sites [ Submit ]
New Products Workshop - Positioning and repositioning of existing brands. The Naming Workshop - Concentrated one-day program designed to generate naming possibilities for any product, service or company. The Naming Newsletter - A quarterly electronic newsletter on the strategies and tactics of naming. Contains many articles, clearly indexed and easily downloaded. Positioning Resources - A collection of articles and other resources on market positioning. BrandWatch - A model that enables any organization to control value and profitability of their brands. Inkwell Promotions - Marketing and promotional services in merchandise and image coordination.
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See Also
Public Relations
Business : Marketing and Advertising 575 Sites
Search Engine Optimization Firms
Internet : Web Design and Development : Promotion 602 Sites
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