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DMOZ Internet Directory
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Events and Sponsorships
8 Sites
Sports sponsorships, racing, rodeos, fairs, festivals, arts, music, and event-oriented promotions of tobacco products and companies.
Sites
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Pat Sajak Show
- R. J. Reynolds memo explains how auto racing sponsorship was used to get Camel cigarettes advertised on TV.
Canadian Open Tennis Hall of Shame
- Tobacco sports sponsorships; graphics of ads used, discussion.
Event Sponsorship: R. J Reynolds Documents
- From the Mangini collection, 9 internal R. J. Reyholds Tobacco memos, letters, and slides regarding events sponsored, including sports, music, magazine, commercial, entertainment, and youth events.
Racing to Addiction: Tobacco Company Auto Racing Sponsorships
- Factsheet lists events, approaches, and amount of TV time gained to promote cigarettes.
Young Adults: Vulnerable New Targets of Tobacco Marketing
- Research finds that young adults are targets of cigarette promotions in bars and clubs.
Good-looking Guerillas Push Smokes
- Tobacco companies are using the latest guerilla marketing tactics in bars and clubs to push cigarettes.
Tobacco Industry Sponsorship in the United States
- Public health report documents the nature and extent of tobacco industry sponsorship of events and organizations; 304 separate sponsorships identified during the period 1995-1999.
Tobacco Related Bar Promotions: Insights from Tobacco Industry Documents
- Extensive review of tobacco industry memos and documents gains insight into how the industry markets cigarettes at bar promotions.
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